e-skills UK appoints Banner

The National Skills Academy for IT is a new initiative by e-skills UK and employers to address the development needs of IT professionals in England. The launch campaign commences immediately with Banner reporting to Liz Earl, Marketing and Communications Manager at the Academy.

Banner, a London-based technology marketing agency, will be supporting the National Skills Academy for IT on the brand and acquisition elements of the campaign. Banner will run both above and below the line campaigns to drive awareness and acquisitions as well as the design and preparation of sales presentations, tools and other supporting material. In addition, Banner will be designing the website which will form the hub of the Skills Academy’s online activities.

Liz Earl, Marketing and Communications Manager at the National Skills Academy for IT, says “In anticipation of the launch, we wanted the best marketing and communications support. It was clear from the start that Banner fit the bill. This is an exciting time for us and we look forward to a successful launch of the campaign.”